On a recent Thursday afternoon, there was a cacophony of sounds emanating from Shaker Square. Construction workers in neon vests were smoothing out freshly-paved road. Leafblowers worked down the block from contractors to clear weeds. Painters ran their white brushes up and down cracked facades.

“It’s kind of like puzzle piece matching,” says Michael Price, a contractor with Capretta who was shaping wood trim to match the aesthetic of the square’s original. Price looked at a sill. “Some of this is 100 years old. It’s really stood the test of time.”

This Whitman-esque orchestra of machinery is proof that, since this past spring, Shaker Square’s new owners and operators are working to reshape Cleveland’s oldest outdoor shopping district as an appealing place for 21st century, post-pandemic shoppers.

But even more so, to fashion the octagon of retail off Shaker Boulevard as a safe bet for developers and new tenants eager to buy into such vision–even as inflation, high interest rates and competition with Amazon continues to loom.

That hard belief—that a modernized Shaker Square is necessary—is what drove Cleveland Neighborhood Progress and Burten, Bell, Carr to buy the square from its previous owner, Coral Co., for $11 million in August 2022.